The time is coming fast upon us that Google Analytics Universal will no longer be in commission and there is none left to wait before embarking upon the transition to Google Analytics 4.
I'm a data analyst with over 25 years of technology industry tenure and a master of the Google digital marketing stack. I can assist with any and all aspects of the impending migration to the new platform.
With this service, you will receive:
- A 1-hour consult at each end of the project
- An implementation checklist outlining the tasks I will complete
- A high-level audit of your GA Universal configuration
- A new instance of Google Analytics 4, configured with migrated custom dimensions (if applicable), and basic audiences, events and conversions.
- Supporting Google Tag Manager configuration, either integrated into a container you already use, or via creation of a new one.