Designs that will utilize the typography and graphics to fulfill users' individual demands and focus on the logic of showing items in interactive designs to optimize the user experience by employing visual hierarchy and page layout approaches. Is a visual communicator, often employed or contracted by in-house teams or design agencies to give a visual identity to a company’s message. Graphic designers create and influence branding, which can help to sell products and services to thousands – sometimes millions – of customers from all around the world. Read more about this exciting career, find out the duties of a graphic designer and what it takes to succeed in the role.