We often buy certain products because we like its packaging, Go through a website and its content deeply because of the way their content is presented, or even praise a magazine for its attractive designs that kept us engrossed, all of these things are results of a successful graphic design. Companies who offer Graphic Design services know how graphic design is the process of creating visual content in form of pictures, illustrations, typography, icons, photos, etc. to communicate messages. It is used in various fields like advertising, public relations, marketing, designing, etc Every business has certain intangible qualities like personality, essence, tone, and emotions. Visual Identity is the way of showing these intangible qualities like to the audience in form of pictures, shapes, or colors.