You might not believe it, but having an iconic logo and a well-developed branding can put you in a better position than your competitors. For example: when you think about any product or company - let's say Apple, McDonald's, Nike or Coca-Cola -, what is the first thing that pops in your mind? Chances are you think about their logo before thinking of their products. That is the power of a strong branding. And branding goes beyond than just having a logo: it's the company identity. How it presents itself to the public, how it communicates, and so much more. Website, business card, advertising, packaging... all of it is part of the branding. Helping you achieve that is my main goal as a graphic designer. I am a 28-year-old professional with over 8 years of experience working in advertising agencies both as a graphic designer and as a content writer. Today I work by myself as a freelancer, building lasting relationships with smaller and more passionate clients. I was born in Curitiba, Brazil, where I got a degree in Advertising at Universidade Positivo before moving to Toronto, Canada. To learn more, visit my website: http://www.gugaschio.com