The Logo Design Process Understanding Your Brand: We feel that your logo should communicate both who and what you are. It should speak to your audience on a subconscious level and make a positive impression upon them. We begin every logo design project with a client interview, during which we’ll attempt to build an understanding of the tangible and intangible things that make your company and team unique. We keep you involved at every step of the process. This improves results and makes the entire logo design project progress faster. Your logo will be entirely original and crafted by an experienced logo designer. Your logo will be more than a flashy graphic- it will be a powerful visual manifestation of your brand’s identity. Our staff will communicate with you in a prompt, professional manner throughout the project.