With this gig I create a new campaign or optimize an existing ad campaign.
Set up: I will build everything from scratch. I research your business, industry, competitors, create your keywords, search terms, ads, and ad extensions, take care of the settings (biddings, location, goals, ad schedule), and share a small audit (bonus).
Optimize: I go into your account, review the data, do all the necessary work, optimize your keywords, search terms, ads, and ad extensions. I turn off low performing elements, create new ads for A/B testing, push high performers, and share a small audit (bonus).
I use the new Data Driven Account Structure approach where you have full control of your budget & bidding, appear for highly relevant key-words, and hyper-focused ads.
Deliverables:
. Search ads campaign
. Display ads campaign
. Video ads campaign
. Ads creation
. Positive and negative keywords research and configuration
. Demographic configuration (age, gender, language, location, device and platform) - if applicable
. Technical configuration (budget, bid, ad scheduling)
. Video screen share with everything I have done