Your customers are looking for you right now — will they find your website? Keyword research tells you how your customers are finding you, how they're finding your competitors, and how they could be finding your website more often. I use keyword research to provide strategic analysis to identify valuable organic traffic opportunities for your business and website. Process: 1. Site Review: Keyword research begins with a review of your website's current performance in keyword rankings and organic traffic. 2. Competitor Review: After reviewing your site, I analyze 3-5 primary search competitors based on keyword overlap and relevance. 3. Niche Review: To ensure I don't miss any gaps, I conduct industry research to identify niche-specific keywords important to your audience. 4. Segmentation: Once I've identified all keywords and themes, I manually segment keywords to maximize opportunity. 5. Reporting: I then share all segmented Excel data and summary PDFs highlighting keyword opportunities, trends, and themes. 6. After reports are shared, I sets up a call to discuss the analysis, recommendations, and implementation (with whom who need SEO services). I use keyword research to build a well-informed foundation for a comprehensive SEO strategy. To purchase it as a stand alone product, let's talk.