Understand the pain points faced by the prospects during communication. Identify if they’re looking for specific features. Check for competitor products mentioned/used by leads and prospects during communication and the intent behind using them. Responsible for generating and nurturing leads for the organization using different marketing channels. Follow up on leads and conduct research to identify potential prospects. Conduct a needs analysis and determine prospects pain points to determine the prospects. Build and cultivate prospect relationships by initiating communications and conducting follow-up communications in order to move opportunities through the sales funnel. Work with the VP of Sales to develop and grow the sales pipeline to consistently meet quarterly revenue goals. Manage data for new and prospective clients within CRM, ensuring all communications are logged, information is accurate and documents are attached. Prepare and analyze sales pipeline reports and dashboards.