Lead Generation With BlueBeard Interactive OUTSOURCED TELEMARKETING HELPS YOUR BOTTOM LINE Surprised? Don’t be. A salesperson creates value when he closes deals and sells. Salespeople often carry quotas and are usually under intense pressure to bring in new business. Lead generation is the process of sifting through hundreds or thousands of contacts, contacting every single one, and determining whether there is a close “fit” with the organization’s products and services. A little known fact is that experienced sales people hate to prospect. Lead generation is just a distraction from their real talent. Which is developing client relationships and using the business’s offerings to create new value for their customers. Bluebeard Interactive does the prospecting for you. So your salespeople (or you) can focus on the real job – selling. LEAD GENERATION PROVIDES QUALIFIED LEADS The key is “qualified”. Almost all sources of contacts, such as your web site contact forms, or a data service, are just so much raw data. Each might be qualified… or might be a wrong number, or the wrong business for you. Cold calling supplies you or your sales people with real leads … qualified leads. Qualified leads are contacts that fit your product, your services, and your business model. Each qualified lead is a manager or executive who will listen to your offer. They are real managers and businesses that are ready to take your call. Bluebeard Interactive creates those