At A Better Call we implement proactive lead generation programs for businesses. We feel strongly that relying on the prospect being proactive leads to missed opportunities. This means that we do not rely on the prospect returning our calls or responding to mailings. We have live conversations with your prospects to determine their interest, timeframe, etc. We understand that we are usually the first contact our clients have with a potential customer, therefore, we establish and maintain the best possible business relationship with their prospect each time we speak with them. We do this by conveying our clients' strengths using the four P's of our business: Professionalism, Presentation, Persuasion, and Persistence.