I generate leads for businesses by getting their website in front of the people actively searching for their services. I have done this for ecommerce sites (£0 - £1,500/month in 2 months), local businesses (including my own SEO site outranking my own expert competitors in 3 months), national businesses in competitive industries like finance (took me on for additional projects) and occasionally just for fun - try Googling 'best marketing guy in the universe'!