Market research and analysis: a study of the company's industry and competition to help create a more effective and differentiated logo.
Design questionnaire: a list of questions to better understand the brand's personality and goals, to help create a logo that reflects the essence of the company.
Initial sketches: a set of simple sketches or drawings to present the initial ideas and concepts for the logo.
Revisions and refinements: an iterative process of feedback and adjustments to refine the design and arrive at the final logo.
Final logo delivery: the final logo file in different formats, such as vector files, PNGs, and JPGs, for use on different platforms.
Logo style guide: a document that details the specifications of the logo, including colors, fonts, and spacing, to ensure consistency and cohesion across all brand materials.