Manage corporate identity, utilizing strategic branding to engage employees and improve revenue growth. Utilize internal and external design to develop strategic business marketing and communication plans, while overseeing branding, advertising, merchandising and promotions for corporate product development. Manage corporate marketing for key products and events, managing Direct Marketing, Events and Sponsorships to ensure profitability. Develop and manage key relationships with agencies, vendors and suppliers, providing marketing solutions to ensure market share growth. Managed Bonus program and Instant Finance marketing and design throughout production phases, overseeing project life cycles to ensure success from conception to completion.