Logo design is deffinitely an essential part of your branding. Custom good quality logo makes your business/product line more recognizable, makes it stand out of gray mass of other rivals. Perfectly designed logo can say more about you then any business card or broshure, it depicts your devotion to your life-syle, business and your clients. I'm quite persistant & responsible, so you can b sure you'll get a result, 110% worth the cost:)