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As a Graphic Designer with 12 years of experience, I offer a manifesto gig that includes ten key principles that guide my work:
- Originality: I believe that any creative work should be unique and memorable, avoiding common tropes and clichés.
- Simplicity: I believe in the power of simplicity and strive to create work that is clear, concise, and easy to understand.
- Versatility: I believe in creating with versatility in mind, making work that can work in various media and sizes.
- Authenticity: I believe in creating work that accurately represents a brand's identity and values, avoiding generic elements.
- Typography: I believe in using typography effectively and creatively to enhance the work and communicate the intended message.
- Color: I believe in using colors purposefully and strategically to evoke the right emotions and convey the brand's identity.
- Context: I believe in considering the context in which the work will be used and creating accordingly for maximum impact.
- Timelessness: I believe in creating with timelessness in mind, avoiding trends that may quickly become dated.
Best regards,
Farid Kianfar