Logo designing may be a profession to many, but to me, it is my passion. Ever since my childhood I was obsessed by the English and Arabic calligraphic art. These dancing words and shaped letters spoke not only of the passion that their creators had for them but also gave me an eye that I desired seeing the whole beauty of this universe expressed in letters and words, yet self descriptive and more effective after having been "Calligraphed". I developed a passion for Arabic and English calligraphy and have transformed even the most complex shapes into self describing calligraphic art.