I am certified in Facebook Ads, I passed the Facebook Blueprint Exam Recently. I help small businesses maximize conversion rates while decreasing advertising expenditure. Let me identify wasted ad spend, track what works, and scale that to increase revenue for your business! Due to the advancement of digital technology, there has been a major shift in consumer buying behaviors. Businesses wishing to succeed today in a fast changing environment will need to attain a better understanding of the influence of their audiences and the goals that drive them. Most often, these goals center around self advancement in the most convenient way. As a result, their normal distrust of advertisers is heightened and it becomes difficult to get their attention. It’s just human nature for people to resist being sold… to resist being told what to do… to resist ideas that are not their own. Buyers want to tell you how they want to be influenced to buy, not be sold. This is why traditional means of advertising are no longer the best investment for your business. In fact, donating the money and collecting the tax write off might be more profitable. With today's access of information and understanding your audience's goals, we can now influence buying behaviors by knowing exactly what your audiences are doing, what they are buying, what their interests are, their job titles, whether they just moved or are looking to move.. it goes so deep and it is all at your fingertips. We serve our clients by taking the increasing complexity of the internet marketing landscape and break it down to a few simple and timeless principles, combined with modern marketing tools, and the self sacrificed information of consumers and we build strategically designed advertising campaigns that convert willing leads into satisfied and returning customers.