My MA experience comes from years of agency experience. Managing campaigns across various different platforms (Marketo / Salesforce / Pardot / Act-on). Including but not limited to: The full planning and implementation. Taking control of the full delivery and execution of campaigns for partners. Conducting analysis of partner behaviour to determine campaign strategy. Measuring performance of all campaigns, producing valuable insights and presenting these to senior stakeholders. Ensuring all campaigns are delivered to appropriate timescales.