I am a brand and business strategy professional with over thirteen years experience in running notable consumer packaged goods brands such as Dr Pepper, Crush, Schweppes. I also have experience in scaling and startup brands such as Deep Eddy Vodka and The Honest Bison. During my time on those brands, I was responsible for everything from brand management to innovation to P&L management. My passion is building brand and growth strategies and watching those strategies create value in the market place.