Innovative marketing leader with start-up experience and a love for mobile apps and tech. As the second Marketing hire at GC & Menlo backed RealtyShares, a real estate crowdfunding platform, I currently manage various marketing channels including SEO / SEM, Content Marketing, Email Marketing, Affiliate Partnerships, Social Media, PR and Podcasts. I want to help build really impactful organizations. Please get in touch if you want to chat or work on something together! Growth Skills: - SEO strategy, keyword lists, growing search results. Have created and managed content marketing plans that have seen words rank on the first page of google for highly competitive keywords (e.g. real estate crowdfunding) - SEM, Paid advertising and user acquisition - have managed over $1.2M in direct response advertising across a number of channels (Facebook, Google Adwords, podcasts, etc.) - Conversion optimization - have led product management, CRO, CRM and email marketing to get people through the funnel faster, better and more frequently. Lot of experiments, A/B testing, and analysis - Managed content creation and editorial calendars. - Partnerships - have sourced, negotiated, and managed partnerships as well as partner strategy with a range of affiliates. - Social media strategy