BRAND MANAGEMENT SPECIALIST characterized as a visionary tactician and consistent generator of creative and business savvy concepts that enable small businesses, entrepreneurs and struggling brands to sell well. Provides a competitive advantage by harnessing an innate creative intelligence that identifies the most effective approach to connecting and meeting the needs of an audience/customer base for optimum business growth. Demonstrated strengths include market and competitor analysis, concept/brand identity development, marketing communications and messaging, promotional campaign development and brand evangelism. Dynamic creative force with diverse industry and situational experience. Thinks innovatively and intuitively. Able to leap from information to insight. Proficient at identifying, cultivating and executing breakthrough creative ideas and concepts. Also a published magazine article writer with celebrity profiles, reviews and personal interest stories featured in several publi