Marketing Plans: Recommended campaign concepts, tactics & budgets. Explored & collaborated on numerous grassroots marketing tactics & emerging medias. Plans with budgets of $4 million down to a couple thousand. Social Media: Developed and implemented social media plans. Set up and executed ads on Facebook and Linkedin. Advised on the best way to establish a connection with followers through posting. One campaign produced over 40,000 Facebook fans within 6 months.Search Engine Marketing: Designed S.E.M. plans for Google Adwords. Conducted keyword searches to accurately target audiences. Developed copy for the ads. Marketing Research: Created, conducted and analyzed numerous marketing research studies including both qualatative and quatatative studies. Experienced with online and traditional focus groups, online panels and in-depth interviews. Research objectives include, consumer needs, retention, brand usage and awareness, pinpointing target audience, and message testin