Robbin Block is a marketing strategist, speaker, author and radio personality with over 25 years of traditional and online marketing experience. She has taught at the university level, has consulted and worked for major corporations, such as AT&T Wireless. Robbin has an in-depth knowledge of the Web and its strategic application to marketing. As a creative, conceptual thinker, she’s able to apply technical knowledge to the advancement of client objectives. She enjoys integrating classical marketing principles with technology to meet and exceed targets and expectations. Robbin has an MBA from Boston University and a BA in Economics from the State University of New York at Albany. She's the author of Social Persuasion: Making Sense of Social Media for Small Business. Robbin also produces and hosts a live radio talk show for entrepreneurs in Seattle, called Minding Your Business.She's served as a SCORE counselor and instructor since 2003, advising small businesses on matters o