I am passionate about understanding consumers and their choices and have experience planning and executing qualitative studies including in-depth interviews, focus groups, shop along, online bulletin boards, and big qual. With a masters in Marketing Research, I have also conducted quantitative projects and have a good understanding of SPSS and SAS. Bilingual with written and verbal fluency in English and Spanish. I believe that with my attention to detail, creativity, problem-solving skills, customer focus, and determination, I have the potential for achieving success in the field of marketing analytics and insights.