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Marketing Research & Plans

$50/hr Starting at $25

1. Successful launch of company, going from $0 revenue and 2 employees to profitable at 100 plus employees. Various business management roles in sales, marketing, planning and operations (was one of the 2 employees). 2. Market share research and analysis for major financial institution. Provided insight into 30 market segments, identifying major players and relative market share. Purpose was to properly focus sales efforts by segment. Succeeded where previous internal efforts had failed. 3. Analysis of business to business telemarketing campaign results for F500 network services company. Analysis resulted in changes to target prospect profile , which in turn led to 30% improvement in lead rate.

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$50/hr Ongoing

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1. Successful launch of company, going from $0 revenue and 2 employees to profitable at 100 plus employees. Various business management roles in sales, marketing, planning and operations (was one of the 2 employees). 2. Market share research and analysis for major financial institution. Provided insight into 30 market segments, identifying major players and relative market share. Purpose was to properly focus sales efforts by segment. Succeeded where previous internal efforts had failed. 3. Analysis of business to business telemarketing campaign results for F500 network services company. Analysis resulted in changes to target prospect profile , which in turn led to 30% improvement in lead rate.

Skills & Expertise

AnalysisBusiness OperationsBusiness Process DesignDatabase MarketingDesignDirect MarketingManagementMarketingOperations ManagementProcess DesignProject ManagementResearchSalesTelemarketing

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