“Make your customers the hero of your stories.” – Ann Handley
Equipped with years of versatile product and growth marketing experience, I am a tenured marketer who enforces strategic direction and provides hands-on support to drive the continuous improvement of results-driven initiatives for business development. Leveraging innovative expertise in the branding, sales, and proposal process, I empower customer-specific value propositions to enable market expansion and drive revenue growth. As a strategic planner and strong communicator, I liaise with diverse markets to identify and present global brands effectively.
Here are my most notable achievements and contributions:
- Launched a global payroll product with optimal training and lead generation, which generated millions in sales.
- Governed successful RFP teams that drove successful winning rations by 50+%.
- Structured marketing plans, strategies, and processes according to American Marketing Association practices.
With my unwavering commitment to market growth, I impart my solid work ethic and business acumen proficiency to drive strategic sales and revenue generation. Expanding my capabilities, I lead an efficient and positive work culture while empowering strategies, programs, and practices for the continuous improvement of marketing and sales operations.
EXPERTISE: Product Marketing, Growth Marketing, Business Development, Sales Leadership, Global Markets, Team Development, Project Management, Client Relationships Management, Sales Training, Decision Making, Process Improvement, Proposal Management
Marketing Services Offered
Create and develop messaging about products and brands within different channels including but not limited to advertising, personal selling, direct marketing, relationship management, general communications, social media and promotion and public relations. Services include:
- RFP/Bid and proposal management
- Marketing asset and collateral creation
- Creative design
- Social media campaign design and content creation
- Testimonials and case studies
- Animated videos
- Email and social media campaigns
- Corporate and sales communications
- Sales process and sales enablement support