Strategic marketing is what makes magic, the money comes later! Because I believe too many organisations have gotten caught up in the day-to-day operations of marketing with all the silver bullet offerings up for grabs, rather than taking back ownership of it to reap the real benefits strategic marketing has to offer to help you connect with your customers, without having to spend loads of money. 

Hiring your own expert virtual chief marketing officer allows you to leverage the skills and insights of an experienced corporate marketing director with an external perspective at a fraction of the price to hiring a full-time Marketing Director or CMO.

So, I can work as and when you need me, whether it is on a short or long-term contract basis or on an ad hoc project. 

The services I have to offer remotely and globally:

• Marketing strategies
• Marketing strategy workshops with leadership teams
• Marketing plans and budgets 
• Market and competitor analysis
• Customer research 
• Content planning for both online and offline
• Internal communication plans
• Internal strategic marketing training 
• PR strategy
  
  

Over the last 20 years experience in various roles in marketing, in both corporate and in my own business, I have taken the best practice principles and created my own Mi Model ® with 12 key steps to help your company connect with your customers, and make more money! 

How can I help you make your company more likeable with marketing?