- Worked at PwC in Strategy group for 4 years, focusing on developing business and marketing strategies for clients in Retail, FMCG and Transportation industry - Currently working as Head of strategy and insights at Digitalizm (digital marketing agency) in Moscow - Specialize in development of marketing and digital marketing strategies and performance of comprehensive analytics, related to the market, consumers, competitors - Have extensive experience in design and performance of primary consumer research (5 projects for large clients in Retail and Transportation industry), incl. development of brief for focus-groups, questionnaires for online-surveys, script for in-depth interviews, on-going control of the process and full analytics after gathering of the results - Among clients: McDonald's, Sephora, OBI, Mastercard, Alcon, Coty, leading transportation players in Russia