A former CPG brand manager, I can help you develop a strategic plan for your portfolio, define a brand, validate competitive pricing and positioning, recommend new products or services and help identify unique attributes that will help your business stand out. Assessing the marketplace and being able to communicate what makes your offering special is a skill set that I have honed over the last 10 years working in both CPG and B2B sectors. I have created new products that have grown the category and increased margins for the company. From ideation to launch to developing the information for sales collaterals, I can help streamline the process and focus on the elements that make the most sense for your company. I work quickly and efficiently and am a great partner vendor.