I’m a Marketo Certified Expert with over 5 years of Email Marketing experience. Marketo skills: Marketing Activities - Setting up and running Default, Event, Engagement and Email Programs (Direct HTML editing or Tokenized content) Reporting and Analytics - Email Reporting including deep dive reporting using Smart Lists - Forms 2.0 creation and full customization (including progressive profiling and hidden fields) Real-Time Personalization - Setting up segmentation General Administration - Users and role management - Managing and importing customer data (Excel, Tab Delimited, Unicode Text) - Marketo custom field creation and management - Channel and Tag creation for better analytics - Monitoring lead activity using the activity log, custom views and lead detail pop-up - Identifying, removing and merging duplicate leads - Analysis of data and creating Smart Campaigns for Data Integrity - Creating smart lists, including constraints and filters - Segmentation less