I mainly create digital cutout animation as this is one of the quickest and simplest animation methods, ensuring relatively fast turnaround and reduced costs.Mixing traditional with modern techniques has a synergising effect; the hand crafted look breathes warmth into the technical and technology makes the quaint feel contemporary.I love all types of animation, from the most simplistic methods, to cutting edge CGI. I'm in awe of the pioneering animators who set out the principles of animation, as well as the continuous advances in CGI, but every method is simply a tool to serve a story or idea.Style is no substitute for substance. Although not the most technically impressive, my hybrid methods will bring your ideas to life in an appealing and cost effective way.