***Collate and report back monthly on performance statistics for all digital communications across all channels, using these statistics to influence future digital activity. ***With the rest of the Marketing Communications team act as a brand guardian in terms of look and feel of online communications as well as tone of voice of copy. ***Overseeing PPC campaigns monitoring their performance and return on investment. ***Writing informative and effective search engine optimised copy for the website and external blog postings. ***Using the CRM to maximise online marketing opportunities. ***Managing the company’s email marketing campaigns. ***Monitoring return on investment for the different online marketing campaigns. ***Managing the organisations Social Media accounts ensuring all copy is relevant for the different platforms. ***Managing the content diary for social media content. ***Keeping up to date with changes and advances in social media and advising on new channels and approaches to adopt. ***Monitoring social media for company mentions and engaging with customers where relevant.