My expertise is paid social media marketing on Facebook/Instagram and I offer my clients a full range of services including:
- Marketing campaign strategy and development, from full-funnel campaigns to ad hoc initiatives
- Messaging (copy writing) and creative development (including multiple ad types and landing pages)
- Campaign monitoring and optimization
- Testing (targeting, messaging, creative, etc.)
- Performance tracking and analytics
- Meta business infrastructure and asset set up
I work with clients to understand their business objectives and target audience, and then develop strategies to achieve marketing goals while maximizing marketing budgets and ensuring effective communication.
I specialize in the health & wellness, financial services, and education industries.
I also have expertise in paid search (Google, Bing), SEO (including local search and reviews management), and lead nurture.