1. Understanding client requirements:
- Communicating with clients to understand their goals, messages, and brand image.
- Discussing the purpose, target audience, and desired style of the poster.
2. Creative conceptualization and design:
- Providing creative ideas and design concepts based on client requirements and objectives.
- Considering the overall layout, color scheme, font selection, and application of visual elements for the poster.
3. Image and layout design:
- Using design software (such as Adobe Photoshop, Illustrator, and InDesign) to create combinations of visual elements, images, and text.
- Ensuring visually appealing posters that effectively convey the desired message.
- Selecting and processing appropriate images, photographs, or illustrations that suit the poster theme.
4. Typography and layout design:
- Choosing suitable font styles and sizes to enhance readability and visual appeal of the poster.
- Applying typography techniques to organize the layout of text and information for clarity and legibility.
5. Adjusting and optimizing designs:
- Making modifications and adjustments based on client feedback and requirements to ensure the design meets their expectations.
- Optimizing colors, contrast, saturation, and other visual effects to ensure optimal output quality for the poster.
6. Output and delivery:
- Preparing poster design files suitable for various media and print requirements.
- Following printing guidelines and preparing high-quality print files to ensure the poster maintains good quality when printed.