Expert in setting up and managing existing Adwords / bing ads campaign. Have handled multi-trade PPC / Bing Ads Campaign, Display and Remarketing Campaign. Monitor Campaign / results - suggestion to edit campaign / landing page as per results Whether you need a small campaign or big multi product / services campaign. I am the guy who can help you with your Adwords and PPC management. Providing Daily/ Weekly KPI, Weekly Avg QS report, CPA to measure the results. Strategy and Tactics to lower CPA month by month. Responsibilities: -- Create PPC Strategies including keyword research and analysis. -- Set-Up, manage and optimize campaigns in Google Adwords, Bing Ads (AdCenter) and other small ad networks. -- Write and optimize PPC ad copy -- Focus on key performance indicators for return of ad spend, conversions, cost per conversions, and conversion rate. -- Identify trends in web traffic using Google Trends, Google Insight and Keyword Tool. -- Create reports that clearly demonstrate and explain the performance of search marketing campaigns. -- Perform A/B testing on landing pages and ad copy. -- Work with the development team for the landing page suggestions. -- Monitor, track, and report on paid search metrics, including trend analysis. -- Interact with copywriter and web service manager to optimize copy and landing pages for Search Engine Marketing. -- Set up of new campaigns -- Assist in Keyword discovery and expansion -- ROI by Campaign, Adgroup -- Research and analyze competitor PPC