David Parmet is a veteran public relations executive, technologist and blogger who has worked with diverse companies ranging from IBM to a Savile Row tailor and a South African vineyard. His clients have included web start-ups, media companies and not-for-profits. David is a frequently sought after speaker on the subject of social media and its impact on marketing in particular and society in general. He has been interviewed by National Public Radio’s Marketplace, Businessweek, the Austin Chronicle and elsewhere, and has spoken at several conferences including Syndicate, Web 2.0 Expo, South By South West Interactive and the New Communications Forum. David resides in Westchester County, NY with his wife and three children. David’s blog on all things related to public relations, marketing, social media and society can be found at www.marketingbeginsathome.com.