Providing assistance and support to customers before, during, and after their purchase or interaction with a company. It aims to ensure that customers have a positive experience and their needs are met.

• Assisting Customers: Helping customers with inquiries, issues, or concerns they have about products or services. This can include answering questions, providing information, and resolving problems.

• Handling Complaints: Addressing and resolving customer complaints or issues in a timely and effective manner, aiming to turn a negative experience into a positive one.

• Providing Information: Offering detailed information about products or services, including features, pricing, availability, and usage instructions.

• Processing Orders: Assisting with order placements, modifications, cancellations, and returns. Ensuring that the process is smooth and efficient.

• Technical Support: Offering help in technical issues related to products or services, which may include troubleshooting and providing solutions.

• Maintaining Relationships: Building and maintaining positive relationships with customers to foster loyalty and repeat business. This can include personalized communication and follow-up.

• Feedback Collection: Gathering customer feedback to understand their needs and preferences, which can help improve products, services, and overall customer experience.