BUSINESS ANALYTICS
The main components of our business analytics dashboard include: Data Aggregation, Data Mining, Association and Sequence Identification, Text Mining, Forecasting, Predictive Analytics, Optimization Data Visualization.
MARKET RESEARCH ANALYSIS
It includes in depth analysis of the market associated with the proposed product or service i.e. the target market ; thorough analysis of the competitive landscape and detail out the information gathered for the purpose of ascertaining the prospective audiences and their demands; calculation of TAM (Market Size)/SAM (Serviceable Market)/SOM (Obtainable market) to understand the market and market trends; market segmentation and product/service differentiation, to tailor marketing and advertising strategies. It further includes: Feasibility Study, Comparative Analysis, Market sizing & Forecasting, Consumer Analysis.
DATA RESEARCH AND ANALYTICS
Data Analytics examines data sets that are extensively used in commercial industries. Its key components: Data acquisition, Data security, Data governance and standards, Insights and analysis, Data storage, Data visualization, Data optimization.
REPORT WRITING AND DESIGNING
It includes:
Executive summary, Introduction, Discussion, Conclusion, Recommendations, References, Appendices, Specific Report design.
Tools we use:
Tableau, Python, R programming, Power BI, Machine learning, MS Office suite, SQL, MongoDB.