The Idea is to assist aspiring entrepreneurs and business owners In its writing and business needs. From project phase of setting up a new business to the actual operational aspect of the business, a business owner will need to deal with various correspondences in the regular traits of its operations- letter of appointment with suppliers, contractual relationship with business partners, promotional content of marketing materials- these are some of the many instances where quality and effective writing are of utmost importance so as to ensure that the business concept and needs are effectually interpreted, with all the prerequisites being taken care of.