I am an Expert in Google Digital Marketing. I'm an Expert in Google analytics. In marketing, there is no set pattern. You can choose your type of campaign: text ads (search results), banners (strategic publishers' sites), social media or email actions to introduce your brand and products to consumers. These operations are often combined to increase sales and conversions. It is to carry out this work that I place at your disposal and guarantee you results as well as improving your image and your turnover. In this sense, the commercial objectives are the actions that you want users to perform on your website. Thanks to the Web, you can optimise the visibility of your company and use targeted advertisements to promote your services locally, in its catchment area and especially internationally. Through my skills, you will be able to interact with your potential customers and obtain information on their behaviour and thus, direct your advertisements. The key to any online strategy is to evaluate what you are doing and check that it is working. This is called "audience analysis". This technique can tell you how people are finding your website and what they are doing there. If you know what people do once they are on your site, it is easier to assess the effectiveness of your digital investment. By monitoring what people are doing on your site, you can better identify what is working and what is not. This way you can make the necessary changes and continuously improve what you are doing. I'll be happy to help your business achieve its lofty goals.