I’m an expert sales copywriter with a strong ‘direct marketing’ background, writing web and sales content for over two decades. I work with start-ups, small to medium-sized business, online marketers or bricks and mortar business owners who want to make more sales, grow their businesses and build their brands. I write copy for all types of selling strategies both online and off. Websites, brochures, catalogs, email campaigns (ARM/SOS), 'story-led' selling, inserts, postcards, sales letters, product descriptions, print ads, facebook ads, landing pages, about pages, VSLs, video scripts, mission statements, pitches and press releases. I also have a key eye for design. If required I'm happy to manage the artwork and design of whatever I produce for you. I know how to attract prospects, get inside their heads and convert them into paying customers. I know there are plenty of copywriters out there, but very few are trained in the particular craft of driving sign-ups, subscriptions, sales and other online activities. Direct marketers dominate the internet today because we understand more than anyone how important it is to use the right words, in the right order, in the right place and time to impart the subtle psychological persuasion that makes people respond to your offers. If you’re experiencing ‘lacklustre’ response I’m sure I can help you. It doesn’t matter whether they’re on Facebook, in emails, on sales pages, landing pages or ‘disguised’ inside blog articles. I know how to gently warm up your prospects and win their trust. And most importantly, the right words make the difference between your business fighting to keep the lights on vs breaking sales records with each new promotion. If you’d like to chat about any aspect of advertising, copywriting or marketing I’d love to hear from you.