• Certified Sales Force Administrator with total 7+ yrs. experience into salesforce .com as a SFDC administrator. • 4 years as finance Business Analyst / customer facing domain working closely with IT teams and bank operations with hands on SFDC.com & Finacle. • 3 years experience into Sales force.com administration and Implementation experience on SalesForce.com using Custom Objects, Custom Tabs, Reports, Dashboards, Visualforce Pages. • Experienced in building Custom Applications that included designing of Custom Apps, Custom objects and Custom fields, Page layouts, Custom Tabs, Custom Settings and various other components as per the client and application requirements. • Expertise in standard Salesforce processes that include Business Processes, Record Types, Workflows, Approval Processes, Email to Web, Email to Case, Escalation rules, Validation rules, Cross Object Formulas, Process builder etc. and Salesforce tools like Import Wizard and Apex Data Loader. • Proficiency in administrative tasks like creating profiles, roles, users, Reports and Dashboards and implemented security and sharing rules at object, field, and record level for different users at different levels of organization. • In-depth understanding of CRM business processes like Lead Management, Opportunity management, Account Management, Campaign Management and Case Management. • Experience in the complete life cycle of project development (SDLC) including System Analysis, Design, Development, Testing and Deployment • Experience in Importing and Exporting Data using Import wizard and Apex Data Loader • Experience in implementing Security and Sharing Rules on Object, Fields and record level using Permissions sets and Profiles • Knowledge in designing Salesforce Administration, Profiles, Creating Roles, Page Layouts, Leads, Accounts, Contacts, Org-Wide default, Sharing Rules, Approval Workflow, Reports, and Dashboards. • Extensive experience in creating Profiles, Page Layouts, Workflow Alerts and Actions, Visual Force Pages and Approval Workflow • Hands on experience on Salesforce Lightning for Customizing Reports and Dashboards for business use. • Experience in working across various SFDC implementations covering Sales Cloud, Service Cloud, Marketing Cloud and Chatter Applications. • Support and training new end users and business users of the SFDC application.