A website is nothing if it cannot be found. Search engine marketing is the practice of getting your business visible online to your target audience via organic (SEO) or paid means (PPC). In search engine optimisation (SEO) we'll take a look at the several factors that impacts your websites ranking performance and look to strengthen these elements accordingly. Pay-per-click (PPC) is a paid means of advertising to your target audience using the popular search engines, Google and Bing. Paid advertising via Facebook and LinkedIn is also available. Having experience working in both client and agency side, B2B and B2C industries, I have several years experience professionally. I have worked with large corporate clients in the past and currently working for high profile clients now.