Managed PPC campaigns for:- Google UK (responsible for Gmail marketing acquisitions in 90 countries)- ING Direct (KPI: savings account and mortgage applications)- The Economist (KPI: online magazine subscriptions)- BBC (TVL)- T-Mobile (branding) - Google AdWords, (Microsoft) Bing, Yahoo and Facebook pay-per-click advertising- full service campaign management: account set up, campaign optimization and improving performance, testing, reporting- lead generation and conversion optimization- deep dive, revision and advisory of established campaigns - international PPC management in several languages