Duncan is a strategic business professional with a consistent track record of achieving revenue growth in both large and small companies. Duncan has performed as both a senior executive and a consultant over a variety of functional areas; his core expertise is in marketing. He possesses a unique understanding of the technical as well as human-side of marketing coupled with an ability to distill complex business situations down to a simple, straight-forward, actionable plans. Duncan is considered a thought-leader and solution-provider; he excels in providing tangible results by utilizing innovative and successful business marketing strategies.
KEYWORDS
Marketing strategy, direct marketing, online advertising, search engine optimization - SEO, search engine marketing - SEM, CRM system integration, email marketing, database marketing, forecasting, budgeting, planning, ROI metrics, lead acquisition, loyalty marketing, cross selling, target market segmentation, modeling, marketing and sa