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Sales & Marketing

Search Engine Optimisation (SEO)

$50/hr Starting at $100

61% of marketers say improving SEO and growing their organic presence is their top inbound marketing priority (source - Hubspot) I am an SEO expert with 5 years experience working in-house and increasing website conversions through high performance search engine optimisation. I combine research, digital marketing, powerful content marketing and link building and analytics. Identifying target keywords and auditing your current site and rankings is not enough. I work with you to create buyer personas and truly understand the user intent behind search terms. Throw in thorough industry and competitor research. Layer in careful analysis of the SERPs, and we’ll build a seriously impressive results-driven SEO strategy. Key delivery: - Gather, analyse and report on the performance of your organisations products and/or services in search engines across desktop, tablet and mobile platforms, in order to support product development and data-driven decision making - Work closely with your development and editorial teams on a daily basis to define and deliver recommendations on SEO best practice and optimise how content performs on search engines. - Monitor the performance of your website on search engines on a daily basis, taking ownership of a toolset and KPIs for SEO related performance. - Keep up to date with industry trends, SEO best practices and changes to search engine technology that will impact on the SEO performance of your organisations, identifying changes required to remain competitive - Input into the development of a holistic search strategy, combining social media, PPC and SEO - Evaluate and make recommendations on the requirement for and use of additional technology or research tools in order to deliver this strategy

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$50/hr Ongoing

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61% of marketers say improving SEO and growing their organic presence is their top inbound marketing priority (source - Hubspot) I am an SEO expert with 5 years experience working in-house and increasing website conversions through high performance search engine optimisation. I combine research, digital marketing, powerful content marketing and link building and analytics. Identifying target keywords and auditing your current site and rankings is not enough. I work with you to create buyer personas and truly understand the user intent behind search terms. Throw in thorough industry and competitor research. Layer in careful analysis of the SERPs, and we’ll build a seriously impressive results-driven SEO strategy. Key delivery: - Gather, analyse and report on the performance of your organisations products and/or services in search engines across desktop, tablet and mobile platforms, in order to support product development and data-driven decision making - Work closely with your development and editorial teams on a daily basis to define and deliver recommendations on SEO best practice and optimise how content performs on search engines. - Monitor the performance of your website on search engines on a daily basis, taking ownership of a toolset and KPIs for SEO related performance. - Keep up to date with industry trends, SEO best practices and changes to search engine technology that will impact on the SEO performance of your organisations, identifying changes required to remain competitive - Input into the development of a holistic search strategy, combining social media, PPC and SEO - Evaluate and make recommendations on the requirement for and use of additional technology or research tools in order to deliver this strategy

Skills & Expertise

AnalyticsContent WritingGoogle Keyword PlannerInbound MarketingKeyword ResearchLink BuildingMarketingMobile DevelopmentPay Per ClickPerformance EngineeringReportsResearchSearch Engine OptimisationSEOSoftware DevelopmentWeb Design

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