A major factor in whether a website is well ranked in Google is whether the website has been structured and built in an SEO-friendly way. I have an expert understanding of the principles of SEO, so the websites I produce are likely to perform well in search results even without extra attention to SEO. I will always discuss the importance of SEO early in the brief phase of a project, and make recommendations based on your needs. This often includes a full audit of SEO performance on the existing site, which will highlight keywords to target with the new site. For clients that take an Ongoing Support Agreement, I can then monitor performance over time, and re-prioritise and re-target as we reach your goals.