I am working as a Seo officer since last 2 years. My work include both On page and Off page Seo. And the sites I am working on are getting good rankings in SERP. ON PAGE SEO Site analysis Keyword Research and Selection HTML and XML site map creation Robot. txt Header and Footer Optimization Image Optimization H1 to H6 Optimization Content Optimization Meta title and description Web Master Verification Google and Bing Google My Business Google Analytics Etc. OFF PAGE SEO Quality Backlinks Article Submission Blog Submission Quora Questions Answers Participation Forum Participation Social Bookmarking Classifieds Business Profile Blog Commenting Guest Posting Etc.