SEO is a combination of different processes by which i can rank any website in Google, Yahoo, Bing and Yandex Search Engine. I can improve traffic or visitors of any website. SEO includes following processes-
SEO Audit
The audit aims to identify as many foundational issues affecting organic search performance as possible.
Keyword Research and Analysis
Keyword Research and analysis is the base of SEO, in which i can find highly searched, business relevant, location specific and long tail keywords for website. It is the most important part of SEO because choosing right keyword can fulfill our goal.
Competitor Analysis and Tracking
It is the second most important part of SEO. In this process i can find top competitors and track their back-links and performance which is helpful for any SEO Strategy.
On site and On Page SEO
Onpage SEO refers to all measures that can be taken directly within the website in order to improve its position in the search rankings. Examples of this include measures to optimize the content or improve the meta description and title tags. I will make your website search engine friendly by implementing various on-site and on-page SEO Elements which include-
- Search Engine Friendly Title Implementation
- Meta Description Implementation
- Meta Keywords Implementation
- Canonicalization
- 301 Redirect Implementation
- XML Sitemap Creation and submission in Google Webmaster Tool
- HTML Sitemap Creation
- Authorship mark up implementation
- Publisher mark up implementation
- Review Mark up implementation
- Address Mark up implementation to increase CTR
- 404 Custom Error Page Creation and Implementation
- Page Speed Optimization to increase website page speed
- Robots.txt Creation
- Meta Robots Implementation
- Facebook friendly Opengraph Tags Implementation
- Twitter friendly Twitter Card Tags Implementation
- Content Optimization
- Header Tag Optimization
- Image Optimization
- Google Webmaster Account Set up
- Google Analytics Account set up and creation of different goals and funnels to track visitors
- Bing Webmaster Account Set up
- Yandex Webmaster Account Set up
Off-Page SEO:
Off Page SEO is a collection of various techniques that are needed to create backlinks on high-PR websites. Google prefers to show those websites in the top positions that have the highest numbers of inbound links (Backlinks) from high page rank and authoritative websites. Off Page SEO techniques are as follows:
- Search Engine Submissions
- Article Submission
- Press Release Submission + Sharing
- Review Posting + Sharing
- Blog Submission
- Blog Syndication
- Social Bookmarking
- Business Presentations Creation and Submission
- Video Creation and Submission
- Directory/Citations/Classifieds Submission
- PDF document Submissions
Web Analytics
Web analytics means collecting, analyzing and reporting on online data to be able to understand and optimize a company's or a brand's presence online.