Can Your Customers Find Your Business on the Search Engines? If your website isn’t visible, you’re losing out on potential business. Your listing position can be improved incorporating common search engine optimization techniques. The largest search engine process over 40,000 search queries every second on average, over 3.5 billion searches per day and at least 2 trillion searches per year. Is your website being found? Search engine optimization (SEO) is an essential tool for today’s competitive website landscape. SEO helps drive awareness of your business to targeted audiences, increase traffic volumes, increase sale or contact conversions as well as exposing your business as the authority in your industry.